trueVRsystems

I founded trueVRsystems and ran it as CTO and co-owner for eight years. We built VR systems for location based entertainment, which means the venues and attractions where someone walks in off the street, puts on a headset, and has to get it straight away.

My part was the technology and the direction it went in. VR was still working out what it was good for, and we pushed new tech into that space until we were at the front of it.

We ended up in more than 20 locations worldwide and worked with brands like Red Bull and Pro7.

I left in 2024 to go after what comes next. For me that is AI and XR together.